You’ve Seen the Commercial, Now Buy the Soundtrack
I am a sucker for this. My own collection, indeed, has a high-percentage of songs I got hooked on thanks to commercials!
Advertising firms are relying increasingly on the vast libraries of pop, rock and roll and dance tracks to accompany TV spots and commissioning less original music that can turn into an unforgettable jingle. The phenomenon has helped launch new bands like never before as artists have overcome a previous reluctance to have their music associated with corporate brands
